The 45-Second Trick For Real Estate Web Design, Marketing and IDX for Realtors

I found that I was doing 5 times the marketing of a few of my rivals using custom HTML websites, but they were constantly beating me out in the SERPs. This showed to me that Google cares very much about how a site is coded, hosted, and presented. I recognized that if my website was more Google friendly, I would probably rank much greater with all of the SEO and content market work that I am doing.

As quickly as my REW website was introduced, I began getting significantly more traffic from all of the content marketing that I had been doing. The most sought-after property keyword in my city is "Homes for Sale in Colorado Springs". My Word, Press site never revealed up on the first 10 pages.

I started appearing for many of my other city-specific keywords also. Don't anticipate to buy a REW website and just begin to receive leads. There are lots of REW sites in my area that never shown up in the SERPs. If you do heavy content marketing and SEO work, REW websites carry out fantastic.

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Little Known Facts About Real Estate IDX Explained [2021 Guide].

It's been great having somebody else hang around on my site. It's extremely hard to find time to deal with my website when I'm out showing homes and composing contracts.  This Website  have actually invested many late nights dealing with my Word, Press site and was constantly tweaking it. I do not have access to my CSS and HTML files on my REW site, which is excellent and bad.

IDX & Data Feed Overview - GRAR - Greater Rochester Association of Realtors

I no longer need to handle 3rd party plugins on my site. I believe that Google views Word, Press genuine estate sites like a Frankenstein beast. Google sees data coming from the host where the Word, Press site is hosted, data coming from the IDX server, and data from all the additional plugins.

REW gathers the information from the MLS (rather quick) and hosts all of the data from one server. When Google sees the data, it seems to enjoy the way it is hosted. This is why REW sites (and other entirely custom-made real estate websites) perform so well in the SERPs.